Facts, Figures and Research

The BIG BodyworkBiz Retirement Sale – Time Sensitive

BodyworkBiz will be closing its doors as of December 31, 2014. I want to give all my loyal subscribers and customers a chance to get anything they’ve always wanted to get before it all goes away. Better yet, you can have pretty much everything that I’ve ever published for just $199. Yes, I mean everything: …

The BIG BodyworkBiz Retirement Sale – Time Sensitive Read More »

I Can’t Put an Expiry Date on My Gift Certificates

One of my favorite ways to build a practice is through gift certificates. Gift certificates are referrals… that are paid! It was the number one way I’ve used to bring new clients through the door. If you want some fantastic ideas for selling gift certificates through the holiday season (or anytime really), you can read …

I Can’t Put an Expiry Date on My Gift Certificates Read More »

The Incredible Shrinking Profession: What’s Going On?

Here are the number of graduates from massage schools in the United States from 1998 to 2012 courtesy of ABMP, which surveys every State approved school every two years. It’s easy to see that this profession is crashing: From a high of over 70,000 new therapists entering the profession in 2004 to less than 40,000 just …

The Incredible Shrinking Profession: What’s Going On? Read More »

How much should you pay to have a ____ designed?

Here’s a question that I often get asked and that I often ask myself: How much should I pay to have a ________ designed? You fill in the blank: business card, logo, website, graphic, etc. I have someone that does design for me on staff full time now, but in the past I would go online when I need …

How much should you pay to have a ____ designed? Read More »