The Secret to Getting Referrals

massage-referrals-stats

The number one secret to getting referrals from your massage clients is not a secret. How do you do it?

You ask for them.

Over the past 25 years in business I’ve seen a number of studies looking at the willingness of customers to give referrals and the results are always similar.

A Dale Carnegie study several years ago found that 91% of customers would be happy to give referrals, but only 11% of sales reps ask. 

A more recent study by Bain & Co. found that that while 87% of satisfied customers are happy to pass leads to sales reps, only 7% of sales reps actually ask.

Do you need more clients? Do you ask every client to refer their friends and family? Are you ready to start?