Eric Brown 2012: My Year in Review

It’s fun to look back at the year on a personal and professional level and think about all that’s happened. Here are some highlights from 2012 for me…

The year started with a Caribbean family cruise as my brother celebrated his 40th wedding anniversary and my parents their 60th wedding anniversary. The highlights were cave tubing (about 30 minutes in an underground river) and watching my 80 year old mother ziplining.

After getting back I went right back to work as I produced the video for Anne Williams’ newly released book Massage Mastery: From Student to Professional published by Lippencott. (Good work, honey. You just gave birth to a five year old baby.) The challenge was to shoot the video in an all white environment. Thanks to Natali and Yasmin at NYB Media, we were able to pull it off. I think the end result looks great. Take a look:

I did lots of travelling this year and went to the ABMP Schools Issues Forum and the American Massage Conference in San Diego, California where I got to interview some of my favorite educators and industry people, like Tina Allen, Leslie Young, Erik Dalton, David Palmer, Ruthie Hardee, David Kent, Bruce Baltz and many more.

I rediscovered roller skating (old school) and Seth, Stacey and I went skating for charity with the West End Wayward roller derby chicks to be followed by some regular visits to Scooters, complete with disco music and lights.

I was pretty much consumed with World Massage Conference through May and June. It keeps getting bigger and 2012 was the biggest year yet. We had over 15,000 paid participants this year and over 50 presenters from around the world. I had no idea what I was getting into five years ago when Scott Dartnall and I thought up the idea during a little road trip.

The entire summer was spent in Boulder with my sweetheart, Anne Williams. I arrived the week that Anne got an evacuation notice because of the severe fires that were ravaging Colorado. This is the view of the mountains from Anne’s porch and they were afraid that the fire would come down over the ridge into her town.

We never take pictures so I have nothing to show. I did weights for the first time in years and pretty much exercised twice a day for the entire summer. I don’t have any pictures, but I looked good naked.

We did some climbing, but weren’t nearly as ambitious as last year. Seth got to climb the epic Bastille crack. I was in awe, but he thought it was too easy. See if you can spot him in this video. Maybe I’ll do this climb next summer.

     In August I was inducted into the Massage Therapy Hall of Fame in a ceremony at the World Massage Festival in Las Vegas, Nevada. Got to hang out in the pool for two days with some of my favorite people and have a chat with Judith Aston who won the Lifetime Achievement award.

August was the “31 blog posts in 31 days” challenge, started by Kellie Wise. To generate some excitement I offered to give anyone who completed the challenge a “Bad Ass Blogger” trophy. I was amazed at the number of people who joined the challenge and the quality of work that was produced. I ended up buying a truckload of trophies to send off to the winners.

In September Anne and I took our first real vacation together, visiting Montreal and Quebec. Great little hotels, nice bathtubs, charming environs, amaaaaaazing food. As always, no pictures to speak of. One day we’ll learn to bring a camera with us and take some shots. These cities are very dear to my heart and soul and I’m glad I got to share them with someone I love so much.

      

Lots of travelling again through October with trips to the AMTA Convention and the Canadian Massage Conference.

Adnan Shareef, my webmaster for the last six years had a baby boy, just weeks before the conference. Congratulations to him and his lovely wife.

And then of course, the fall World Massage Conference event. After five years, we are finally getting it together. I remember the first year doing about 60 live broadcasts from speakers around the world in six days straight. The idea of a webinar, let alone a virtual conference, was entirely new, so we were making it all up as we went along. We had 20-hour days as we feverishly tried to get it all together without blowing something up. We’ve got it all down to 18 hour workdays now and the extra two hours of sleep is heavenly. Having virtual hosts also helped take some of the load off our shoulders. It was great to have Felicia Brown, Laura Allen, Cliff Korn, Ryan “Massage Nerd” Hoyme, Drew Freedman and Kevin Cunningham helping out on the air.

A big thanks to my World Massage Conference partners Scott Dartnall, Melanie Hayden and our administrative goddess Marla Gold. Also thanks to the worker bees behind the scenes: webmaster Adnan Shareef and our assistants Bryan Gales and Mira Lou Rossit.

It’s December already and my feature story for Massage and Bodywork Magazine was just released. This is not the first time I’ve been featured on the cover of a national magazine, but it’s still exciting when it happens. This particular article lays out a month-by-month “success roadmap” for massage therapists for 2013 because 2013 is just around the corner.

December is always a relatively quiet month for me: A time for reflection. I look back and wonder where the year went. It all goes so fast.

But it’s also a month for planning life’s new adventures as I look ahead to the possibilities for what the new year could bring.

What’s in the works? Here are a few things I’m working on…

  • I’ve been more or less been keeping Thermal Palms a secret for the past five years and this will be the year when I officially launch this fantastic alternative to hot stone massage in a big way.
  • I’ve avoided writing any books for two decades. So this year I plan to release a Chair Massage textbook through Pearson Publishing and self-publish two additional marketing books.
  • I did the 31 blog posts in 31 days challenge this year. In 2013 I’m going to aim to produce 200 videos in 200 days. I’m in the process of setting up a small home studio now in preparation.
  • After a two year teaching hiatus, I’ll be back to teaching chair massage workshops in Canada and developing a teaching team to help me out.
  • And I’m working what I think is a brilliant online learning platform that will incorporate the best practices in education along with elements that make video games so addictive. It’s mapped out and we’ve started the programming side of things. We’ll see how that all rolls out.

Of course it goes without saying that I’ll be doing some travel, climbing in Boulder and generally having lots of fun with my friends and family. My 13 year old son will be going to France on a three month exchange program starting February, so I’ll have a little less responsibility on the home-front and will take advantage of those extra hours for various adventures.

I’d encourage you to dedicate some time before the end of the year to visualize and map out your life for 2013. What do you plan to move your business forward this year? Waht adventures can you have? What would you love to do that you’ve always put off? What makes your life yummy and how can you incorporate more of that to make your life even yummier? Why not make 2013 your best year ever?

I’d like to send you a heartfelt thank you for your support over the past year and I wish you all good things for the coming year. I’ll continue my commitment to support you and the profession and look forward to the journey with you.

All the best,

Eric Brown, Grand Massage Poobah
http://www.bodyworkbiz.com

 

Eric
Eric Brown of BodyworkBiz (an online massage business resource) also owns Thermal Palms, Relax to the Max, World Massage Conference and Massage Therapy Radio. Sign up for the free BodyworkBiz massage marketing newsletter at http://bodyworkbiz.com/newsletter.php
Eric

@bodyworkbiz

You can now find me on Twitter @ericupsidebrown
Erik Dalton Techniques at Indiana State University | Eric Brown, BodyworkBiz Blog https://t.co/xIoW1VHqfA - 3 months ago
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10 thoughts on “Eric Brown 2012: My Year in Review

  1. Thanks Eric for blessing me with two of your courses! Your wisdom is amazing and I hope to see great results from your tips.
    Some good news, for me to share, this year…I put out a GC deal and I had two clients purchase it. I know, only two, but that is good since I rarely sell any GC deals ever. I made $800 off 4 packages of 3 massages each. Imagine if I could get more sold! Does make me nervous selling the massages and getting all this money…and I still have to execute the bodywork! But it is about managing the money coming in, in an effective way! Thank you once again for the business sense you have given me!

    Jon Borges

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    Eric Reply:

    That’s fantastic Jon. Give yourself a pat on the back because you’re the one that took action. You’re my new action hero.

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  2. I really enjoyed this end of year review. You are really making a hugh impact on the massage therapy profession. I like that you are able to bring technology to the massage therapists who would not have the opportunity to be exposed to educational material otherwise. I had fun doing the little interview I wish you an even better year in 2013 !!!

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    Eric Reply:

    Thanks Michael. I’m having a blast.

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  3. xoxo E! Thanks for some great times and moments together in 2012 around the globe. Looking forward to 2013 with the WMC and wherever our travels may bring us together!!!

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  4. What a great year! Who knew when we met all those years ago in Cincinnati that you would become what you are today to the American Bodywork Culture. Keep lifting us and the profession.
    Jane

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  5. Yet another awesome year you had along with a few of your favorite people to hang out with. I agree that’s December and the end of the year is a time for reflection of both what you have accomplished and setting goals for the new year coming up.

    Much love to you and all the best for a rocking stellar 2013!!

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  6. It was fun reading your year review. One of my highlights was the 31 in 31 blog challenge. That was an incredible experience and the best bonding with other independent massage therapists I’ve had in an 8 year career as a solo practitioner. It really showed me what social media is all about as a positive force. Thank you so much and I look forward to 2013 and more adventures. Happy New Year.

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  7. Hello Eric,
    What a great year you have had and thanks for posting all that you have done for the massage profession over the years! I saved the article you wrote on about “On-Site Massage” in the 2007 issue of Massage Magazine. What a great article. I have a question I’d like to ask you and
    I’d like to add you to my professional network on LinkedIn. I look forward to hearing from you.
    Barbara Jean

    [Reply]

    Eric Reply:

    Thanks for taking the time to send such a kind note Barbara. If you have a question for me, please submit through http://www.ericshelpdesk.net.

    [Reply]

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